Start-up toolbox: Personal branding & social media
That’s what it’s all about
How do I become visible as a founder? How do I build a brand and use the potential of social media in a targeted way (for my start-up project)?
This start-up toolbox will give you ideas on how to position yourself authentically and effectively. We show you what is important when it comes to personal branding, where you should start and how you can use social media to build not only visibility but also trust.
The description
Whether LinkedIn, Instagram or other platforms: If you want to start a business, you should know how to be visible as a person. After all, personal branding is more than just self-promotion – it is a strategic tool for creating trust, reaching target groups and generating sales in the long term.
In this start-up toolbox, you will receive a practical overview of how you can use social media to your advantage as a founder: You will learn how to define your target group, sharpen your positioning and develop content that fits your personal brand.
Finally, you can look forward to applying all the knowledge from this toolbox directly.
Target group
The start-up toolbox is aimed at people interested in setting up a business from the university environment of the Hamburg metropolitan region
Language
German
Barrier-free
No
Registration
Contact
Silvia Weber
Start-up consultant TUHH
Nel Steinkühler
Start-up consultant UHH
