{"id":36813,"date":"2023-08-02T10:43:24","date_gmt":"2023-08-02T08:43:24","guid":{"rendered":"https:\/\/startupport.de\/events\/toolbox-market-competition\/"},"modified":"2023-10-13T12:02:42","modified_gmt":"2023-10-13T10:02:42","slug":"toolbox-market-competition","status":"publish","type":"mec-events","link":"https:\/\/startupport.de\/en\/events\/toolbox-market-competition\/","title":{"rendered":"Toolbox: Market &amp; Competition"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"36813\" class=\"elementor elementor-36813 elementor-36797\" data-elementor-post-type=\"mec-events\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5e508b e-flex e-con-boxed e-con e-parent\" data-id=\"c5e508b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0bf231a elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile_extra elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"0bf231a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Market &amp; Competition<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e6c8ac elementor-widget elementor-widget-text-editor\" data-id=\"6e6c8ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A market assessment and a competitive analysis are part of the standard content of every pitch deck and business plan. However, especially in the early start-up phase, the available market information is usually limited. In our workshop, you will learn how to create a simple but meaningful market assessment and a well-founded competitive analysis based on your target group definition.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7f5efe elementor-widget elementor-widget-text-editor\" data-id=\"e7f5efe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The session is held online. <br \/>Access data will be sent after <a href=\"#anmeldung\">registration<\/a>.<br \/>Event language is German.<\/p>\n<p>Lecturers: Henrik Hopp-Piepho and Felix Krieg<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06b453b elementor-widget elementor-widget-text-editor\" data-id=\"06b453b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4><strong>The Toolbox<\/strong><\/h4>\n<p>The online workshop series is aimed at people from universities and research institutions in the Hamburg metropolitan region who are interested in setting up a business, whether they have their own business idea or not. In the individual sessions, methods and tools are taught and applied together to give you helpful tools for your entrepreneurial journey. Although the content of the units builds on each other, it is also possible to participate in individual units.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4df4295 elementor-widget elementor-widget-button\" data-id=\"4df4295\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/startupport.de\/en\/toolbox\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Ebene_1\" data-name=\"Ebene 1\" viewBox=\"0 0 20 20\"><defs><style>.cls-1{fill:#5000be;}<\/style><\/defs><path class=\"cls-1\" d=\"M4.41,4.73,13.66,10,4.41,15.29ZM18.87,10,1.56,0V20Z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">More information about the Toolbox Program<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f227ad1 e-flex e-con-boxed e-con e-parent\" data-id=\"f227ad1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5c977e elementor-widget elementor-widget-menu-anchor\" data-id=\"f5c977e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"anmeldung\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79d13c1 elementor-widget elementor-widget-text-editor\" data-id=\"79d13c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Registration<\/h4>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7da03a0 elementor-widget__width-initial elementor-widget elementor-widget-shortcode\" data-id=\"7da03a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <script type=\"text\/javascript\">\n        jQuery(document).on('gform_post_render', function(){\n            \/* apply only to a input with a class of gf_readonly *\/\n            jQuery(\".dibadi_readonly input\").attr(\"readonly\",\"readonly\");\n 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               <\/div><form method='post' enctype='multipart\/form-data' target='gform_ajax_frame_29' id='gform_29'  action='\/en\/wp-json\/wp\/v2\/mec-events\/36813#gf_29' data-formid='29' novalidate>\n                        <div class='gform-body gform_body'><div id='gform_fields_29' class='gform_fields top_label form_sublabel_below description_below validation_below'><div id=\"field_29_32\" class=\"gfield gfield--type-honeypot gform_validation_container field_sublabel_below gfield--has-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_29_32'>X\/Twitter<\/label><div class='ginput_container'><input name='input_32' id='input_29_32' type='text' value='' autocomplete='new-password'\/><\/div><div class='gfield_description' id='gfield_description_29_32'>This field is for validation purposes and should be left unchanged.<\/div><\/div><fieldset id=\"field_29_24\" class=\"gfield gfield--type-radio 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onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_24_1' id='label_29_24_1' class='gform-field-label gform-field-label--type-inline'>weiblich<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_24_2'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_24' type='radio' value='divers'  id='choice_29_24_2' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_24_2' id='label_29_24_2' class='gform-field-label gform-field-label--type-inline'>divers<\/label>\n\t\t\t<\/div><\/div><\/div><\/fieldset><fieldset id=\"field_29_1\" class=\"gfield gfield--type-name gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label gfield_label_before_complex' >Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/legend><div class='ginput_complex ginput_container ginput_container--name no_prefix has_first_name no_middle_name has_last_name no_suffix gf_name_has_2 ginput_container_name gform-grid-row' id='input_29_1'>\n                            \n                            <span id='input_29_1_3_container' class='name_first gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_1.3' id='input_29_1_3' value=''   aria-required='true'     \/>\n                                                    <label for='input_29_1_3' class='gform-field-label gform-field-label--type-sub '>First<\/label>\n                                                <\/span>\n                            \n                            <span id='input_29_1_6_container' class='name_last gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_1.6' id='input_29_1_6' value=''   aria-required='true'     \/>\n                                                    <label for='input_29_1_6' class='gform-field-label gform-field-label--type-sub '>Last<\/label>\n                                                <\/span>\n                            \n                        <\/div><\/fieldset><div id=\"field_29_2\" class=\"gfield gfield--type-email gfield_contains_required field_sublabel_below gfield--has-description field_description_above field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_29_2'>Deine E-Mail<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='gfield_description' id='gfield_description_29_2'>Bitte trage hier deine E-Mailadresse ein, damit wir dir deine Anmeldebest\u00e4tigung und alle n\u00f6tigen Informationen zusenden k\u00f6nnen.<\/div><div class='ginput_container ginput_container_email'>\n                            <input name='input_2' id='input_29_2' type='email' value='' class='medium'    aria-required=\"true\" aria-invalid=\"false\" aria-describedby=\"gfield_description_29_2\" \/>\n                        <\/div><\/div><fieldset id=\"field_29_23\" class=\"gfield gfield--type-radio gfield--type-choice gfield--width-full gfield_contains_required field_sublabel_below gfield--has-description field_description_above field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label' >Hochschule, Einrichtung, Wissensorganisation<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/legend><div class='gfield_description' id='gfield_description_29_23'>Wo bist du aktuell bzw. warst du verortet<\/div><div class='ginput_container ginput_container_radio'><div class='gfield_radio' id='input_29_23'>\n\t\t\t<div class='gchoice gchoice_29_23_0'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='DESY'  id='choice_29_23_0' onchange='gformToggleRadioOther( this )' aria-describedby=\"gfield_description_29_23\"   \/>\n\t\t\t\t\t<label for='choice_29_23_0' id='label_29_23_0' class='gform-field-label gform-field-label--type-inline'>DESY<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_1'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='Fachhochschule Wedel'  id='choice_29_23_1' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_1' id='label_29_23_1' class='gform-field-label gform-field-label--type-inline'>Fachhochschule Wedel<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_2'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='Hamburg Media School'  id='choice_29_23_2' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_2' id='label_29_23_2' class='gform-field-label gform-field-label--type-inline'>Hamburg Media School<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_3'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='Helmut-Schmidt-Universit\u00e4t Hamburg'  id='choice_29_23_3' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_3' id='label_29_23_3' class='gform-field-label gform-field-label--type-inline'>Helmut-Schmidt-Universit\u00e4t Hamburg<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_4'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='Hereon'  id='choice_29_23_4' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_4' id='label_29_23_4' class='gform-field-label gform-field-label--type-inline'>Hereon<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_5'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='HAW Hamburg'  id='choice_29_23_5' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_5' id='label_29_23_5' class='gform-field-label gform-field-label--type-inline'>HAW Hamburg<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_6'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='Leuphana Universit\u00e4t L\u00fcneburg'  id='choice_29_23_6' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_6' id='label_29_23_6' class='gform-field-label gform-field-label--type-inline'>Leuphana Universit\u00e4t L\u00fcneburg<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_7'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='Technische Universit\u00e4t Hamburg'  id='choice_29_23_7' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_7' id='label_29_23_7' class='gform-field-label gform-field-label--type-inline'>Technische Universit\u00e4t Hamburg<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_8'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='Universit\u00e4t Hamburg'  id='choice_29_23_8' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_8' id='label_29_23_8' class='gform-field-label gform-field-label--type-inline'>Universit\u00e4t Hamburg<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_9'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='UKE Hamburg'  id='choice_29_23_9' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_9' id='label_29_23_9' class='gform-field-label gform-field-label--type-inline'>UKE Hamburg<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_29_23_10'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_23' type='radio' value='gf_other_choice'  id='choice_29_23_10' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_29_23_10' 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class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f6ebe70 e-flex e-con-boxed e-con e-parent\" data-id=\"f6ebe70\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3efb7ab elementor-widget elementor-widget-text-editor\" data-id=\"3efb7ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4><strong>Contact<\/strong><\/h4>\n<p>Henrik Hopp-Piepho<br \/>Hamburg Innovation<\/p>\n<p><a href=\"mailto:hopp-Piepho@hamburginnovation.de\">hopp-Piepho@hamburginnovation.de<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Market &amp; Competition A market assessment and a competitive analysis are part of the standard content of every pitch deck and business plan. However, especially in the early start-up phase, the available market information is usually limited. In our workshop, you will learn how to create a simple but meaningful market assessment and a well-founded [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","tags":[],"mec_category":[],"class_list":["post-36813","mec-events","type-mec-events","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/mec-events\/36813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/mec-events"}],"about":[{"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/types\/mec-events"}],"author":[{"embeddable":true,"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/comments?post=36813"}],"version-history":[{"count":0,"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/mec-events\/36813\/revisions"}],"wp:attachment":[{"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/media?parent=36813"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/tags?post=36813"},{"taxonomy":"mec_category","embeddable":true,"href":"https:\/\/startupport.de\/en\/wp-json\/wp\/v2\/mec_category?post=36813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}